Janurelle began as a passion project, rooted
in nature and a love for mindful, sustainable living. It all started with Jana,
an avid gardener, who grew calendula to craft her own natural
skincare—first for herself, then as thoughtful gifts for family and friends.

As her passion for handmade, plant-based
skincare grew, so did the idea of creating something bigger. Inspired by the
belief that skincare should be kind—to both the skin and the planet—Jana
carefully developed a range of ethical, eco-friendly, and sustainably sourced
products. From the very beginning, her focus has been on gentle formulations,
perfect for sensitive skin, and always free from parabens, petroleum
derivatives, SLS, SLES, PEGs and EDTA.

Janurelle officially launched in 2016,
offering beautifully crafted soaps, body butters, bath bombs, and facial
serums—all made with nature’s finest ingredients. Every product is carefully
formulated and fully compliant with UK Office for Product Safety (OPSS) and EU
Cosmetic Regulation (EC) No 1223/2009, ensuring the highest quality and safety.

In 2017, Janurelle found a home at York’s
historic Shambles Market, where you can find the stall every Saturday
and Sunday. A key part of Janurelle’s journey has also been the support of Jana’s husband, John, whose beautiful photography has helped bring the brand to life, capturing the essence of each handcrafted product. His work plays a vital role in showcasing the artistry and care that goes into every creation.

Beyond the world of handmade skincare, Jana is a dedicated
advocate for animal welfare, proudly supporting the Captain Paul Watson Foundation in his determination to preserve our seas and fight against illegal poaching and the degradation of marine environments.

At Janurelle, every product tells a story of
sustainability, care, and connection to nature. Thank you for being part of
this journey. 🌿✨